Design and Meaning

Our experiences today, though intimate, are increasingly networked, interconnected and part of our greater whole and thus today require a new kind of book, software or sense of a city to talk about them. Design and technology should be about the one thing sorely lacking in either, about creating meaning for people and for people’s lives. Why won’t a video game make you cry when a 40 year old film will? Design should be like a good book, intimate, and ultimately human-centred.

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